Norm an interaction cost of less than

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Indicators. CPC - click cost CPC Cost Per Click - Click cost is charged per click or per thousand clicks. Calculation formula: CPC click cost KOL quotation/number of reads One more thing to say here is that the Xiaohongshu business traffic information flow section also has CPC indicators. If this part of the traffic is involved you also need to look at the CPC indicators of this part. You can directly know the CPC value through the information flow background. Of course the CPC value can also be continuously changed through optimization. ③CPE - interaction cost CPE Click per Engagement - Interaction cost which calculates advertising




costs based on the user's effective interaction behavior. On the Xiaohongshu platform the number of interactions mainly refers to the sum of likes + collections + comments on notes. Calculation formula: CPE interaction cost Kuwait Phone Number Data  quotation/number of interactions The cost of a single interaction is the total cost minus the total number of interactions. Referring to the single-person interaction cost of performance advertising generally a single-person interaction cost between and yuan is the yuan is considered good and an interaction cost of less than yuan is already excellent. Weeding stage - judging the transformation effect CTRClick through rate CTR Click-Through-Rate - click-through rate refers to the click-through rate of notes. Calculation formula: CTR click through rate = small eyes/exposure The current







click through rate of the market is around  you can compare it yourself. VolInteraction rate Vol interaction rate can reflect the interaction of notes mainly based on the number of interactions likes  collections comments / number of views. Calculation formula: Vol interaction rate Likes Favorites  Comments / Little Eyes The current market click-through rate is - you can compare it yourself. Breaking news rate The explosive article rate refers to the proportion of the number of explosive articles in a single delivery. The current average level in Xiaohongshu's various industries is -. Of course there are many excellent institutions that can achieve more than . For example the explosive article rate of our project The average value is  sorry Wang Po is selling melon. Calculation formula: explosive article rate =